Ideal Standard - Dea - 100cm Vanity/pedestal basin with ceramic waste cover & hidden overflow

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 50cm Handrise Basin by Idea Standard

Available in gloss or matt white. Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 52cm totem basin with ceramic waste cover & hidden overflow 0TH

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 52cm totem basin with ceramic waste cover & hidden overflow 1TH

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 52cm vessel basin with ceramic waste cover 0TH

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 55cm pedestal basin with ceramic waste cover by Ideal Standard

Available in Gloss or Matt White. Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 60cm Vanity/pedestal basin with ceramic waste cover & hidden overflow

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 62cm vessel basin with ceramic waste cover 1TH

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - 80cm Vanity/pedestal basin with ceramic waste cover & hidden overflow

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.

Ideal Standard - Dea - Pedestals by Ideal Standard

Available in Gloss or Matt White. Dea is a design with feeling. World-renowned, award-winning designer Dick Powell is the visionary behind Dea, the new luxury range of bathroom ceramics and furniture. Design innovation, he believes, is all about making life better. When it came to reinventing the modern bathroom, Powell’s objective was to create a more human, ‘emotionally satisfying’ environment. In moving on from the last decade’s trend for angular, minimalist bathrooms to Dea’s softer, more flowing look and feel, he is offering an even more pleasurable experience. His inspiration? You. What matters about design, he says, is ‘how someone feels when they interact with it’ – what he calls the ‘emotional ergonomics’. For a bathroom to make the user feel truly pampered, style must be matched by performance. Dea’s forward-looking, sensuous design delivers the ideal combination of premium quality and aesthetics, total comfort and exceptional functionality. Powell has left no detail to chance. From materials to technology, sophisticated ceramics to clever storage, every element has been carefully thought through for maximum elegance and ease of use.